Plumbing Geeks
cuts the apps. Owns the phone.
Six-person plumbing crew fighting for visibility against four older Pasadena shops with 10× their review count. We rebuilt the site, wired up missed-call-text-back to the main line, and ran the citation push. Within three weeks they'd cut the lead-gen apps entirely.
- Plumbing · res & commercial
- Pasadena + 12 SGV cities
- Bundle + Reputation desk
- 6 months & counting
- T/01Week 0Audit + intake
Pulled current GBP, audited NAP across 80+ directories. Found 31% of inbound calls were going unanswered after 5pm.
- T/02Week 1–2Site rebuild + missed-call-text-back
Shipped a mobile-first site with sticky call button. Wired Twilio to the main line — every missed call now triggers a 12-second SMS.
- T/03Week 3–4Citation push + reviews
Synced NAP to 84 directories. Stood up review automation tied to job completion. First week generated 18 new Google reviews.
- T/04Week 6–8Map pack lift
Crossed into the local 3-pack for "plumber pasadena" and "emergency plumber pasadena." Inbound calls 2.1× baseline.
- T/05Week 12–24Compounding
Map pack #1 for both terms. Marco cut HomeAdvisor entirely. Quarterly customer touch program drove 22 repeat-customer jobs in Q1.
"The first week the missed-call texts went live we booked four after-hours emergency jobs. That paid for the bundle for the next six months. Everything since then has been profit."
See if your shop fits the next file.
Twenty-minute demo. We'll show you the system live on a fake call to your business and tell you straight whether the bundle would move the needle.