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← All case files · Case file 005 · Missed-call-text-back · Representative engagement
Bluebonnet Plumbing Austin, TX

Bluebonnet Plumbing
scales without a dispatcher.

Austin solo plumber working 60-hour weeks, missing 40% of incoming calls because he was under sinks. Hated the idea of hiring an office assistant. Wanted the text-back system to be the dispatcher. We built it that way.

Section A · Intake
Trade
Plumbing · residential
Service area
Austin + Round Rock + Cedar Park
Engagement
Bundle + AI receptionist
Length
7 months
Section B · Metrics
+62%
Booked jobs / month
34
Avg jobs / mo (solo)
96%
Calls answered or replied
$0
Spent on a dispatcher
14 hr
Saved per week
$3.1k
Avg added revenue / week
Section C · Engagement timeline
  1. T/01
    Week 0
    Workflow audit

    Tracked one week of his calls — 47 inbound, only 28 answered, 12 voicemails returned. 7 booked.

  2. T/02
    Week 2
    Text-back live

    Auto-text + Calendly integration. Customer can book a slot directly from SMS.

  3. T/03
    Week 6
    AI receptionist added

    Trained the AI on his standard objections (price, scheduling, scope). Handles 70% of qualifying calls.

  4. T/04
    Month 4
    Capacity hit

    Booking 34 jobs / mo solo. Started a waitlist for non-emergency drain work.

  5. T/05
    Month 7
    Hiring decision

    Hired an apprentice to keep up with demand. Still no office staff — system runs intake.

Section D · In their words
"I'm allergic to having an office. The text-back plus the AI is basically a dispatcher I don't have to manage. Booked twice the work this year, no payroll added."
MT
Mike T.
Owner · Bluebonnet Plumbing · Austin
End of file 005

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